Years ago, leaders at one of the largest healthcare companies developed a strategy that revolved around their members’ experiences. Led by a simple motto: “healthy customer, healthy business,” this team of healthcare leaders developed a personalized care experience that benefits the specific needs of every member.
Soon, “personalization” entered the mainstream, and this brand emerged as a leader in its industry, quickly growing its market share.
Today, experiences are positioned front-and-center in the care model, and the strategy is paying off. Since 2017, our client has outperformed the SP500 Health Care index by over 50%. The executive team recognizes Enlighten AI Routing and Enlighten AI for Customer Satisfaction as key technologies that help them achieve their strategy.